Fleetio builds software for organizations that operate vehicle fleets. The platform helps teams manage vehicles, maintenance, fuel, parts, inspections, and operational data in one place.

Director, Product Marketing, GTM Strategy

Fleetio is hiring a Director, Product Marketing, GTM Strategy to work on product positioning, messaging, launches, market insight, and sales enablement. The position is fully remote for candidates in the United States.

Commitment
Full-time
Remote region
Remote · United States
Engagement
Full-time employee
Duration
Permanent

About this role

Fleetio builds software for organizations that operate vehicle fleets. The platform helps teams manage vehicles, maintenance, fuel, parts, inspections, and operational data in one place. In this Director, Product Marketing, GTM Strategy role, the work is centered on product positioning, messaging, launches, market insight, and sales enablement, with scope defined by the audience, program, and business priorities described on the employer's current application page.

The source posting names Ruby on Rails, Experimentation, Product positioning, Go-to-market, Demand generation, and Salesforce among the relevant tools or practices and describes cross-functional delivery. It is listed as a full-time employee position and is open remotely to candidates in the United States; candidates should confirm the employer's complete eligibility details on the application page.

Role requirements and focus

What you’ll work on

  • Turn customer and market insight into clear positioning, messaging, and go-to-market plans.
  • Coordinate launches and enable customer-facing teams with useful narratives, evidence, and materials.

What they’re looking for

  • At least 10 years of relevant experience, as stated in the employer's posting.
  • Working knowledge of Ruby on Rails, Experimentation, Product positioning, Go-to-market, Demand generation, and Salesforce, based on the tools or practices named in the source posting.
  • Ability to work remotely from the United States and collaborate effectively with a distributed team.

Skills and focus

  • Product marketing
  • Full-time employee
  • Ruby on Rails
  • Experimentation
  • Product positioning
  • Go-to-market
  • Demand generation
  • Salesforce

Useful context

Specialty

Product marketing

Work type

Full-time employee

Source

Fleetio / Greenhouse

Last verified

Sep 12

Verification context

Matching title, company, and application signal remained visible.

Role terms can change after verification. The employer application page remains the final authority.

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