Panopto develops video and audio learning software for businesses and educational institutions. Its platform helps organizations record, manage, search, and share knowledge through secure media libraries.
Product Marketing Manager (USA, UK or Canada)
Panopto is hiring a Product Marketing Manager (USA, UK or Canada) to work on product positioning, messaging, launches, market insight, and sales enablement. The position is fully remote for candidates in the United States, United Kingdom, and Canada.
- Commitment
- Full-time
- Remote region
- Remote · United States, United Kingdom, Canada
- Engagement
- Full-time employee
- Duration
- Permanent
About this role
Panopto develops video and audio learning software for businesses and educational institutions. Its platform helps organizations record, manage, search, and share knowledge through secure media libraries. In this Product Marketing Manager (USA, UK or Canada) role, the work is centered on product positioning, messaging, launches, market insight, and sales enablement, with scope defined by the audience, program, and business priorities described on the employer's current application page.
The source posting names Roadmapping, Analytics, Product positioning, Go-to-market, and Demand generation among the relevant tools or practices and describes cross-functional delivery. It is listed as a full-time employee position and is open remotely to candidates in the United States, United Kingdom, and Canada; candidates should confirm the employer's complete eligibility details on the application page.
Role requirements and focus
What you’ll work on
- Turn customer and market insight into clear positioning, messaging, and go-to-market plans.
- Coordinate launches and enable customer-facing teams with useful narratives, evidence, and materials.
What they’re looking for
- Relevant experience delivering comparable marketing work in a professional environment.
- Working knowledge of Roadmapping, Analytics, Product positioning, Go-to-market, and Demand generation, based on the tools or practices named in the source posting.
- Ability to work remotely from the United States, United Kingdom, and Canada and collaborate effectively with a distributed team.
Skills and focus
- Product marketing
- Full-time employee
- Roadmapping
- Analytics
- Product positioning
- Go-to-market
- Demand generation
Useful context
Specialty
Product marketing
Work type
Full-time employee
Source
Panopto / Lever
Last verified
Jul 30
Verification context
The role appeared in the employer's current public ATS feed and its direct application page was reachable during this curation pass.
Role terms can change after verification. The employer application page remains the final authority.